As an entrepreneur focused on ROI and proven technologies, I always get geeked out when I see something similar in another industry. The latest case in point happens to be close to my heart as well; the brand new P4 from Cervelo, unveiled at Interbike 2008. As the picture below shows you right away, this ain’t your average tri bike. But there’s more…
The 2009 Cervelo P4
Of all the innovations you see here that matter, it’s the one you can’t see that makes the biggest difference: the $1,000,000 spet testing the design, prototypes, components, etc, in a wind tunnel. Believe it or not, there are bike manufacturers out there who do not test their frames in the wind-tunnel. I can only assume they look to industry leaders and then create knock-off versions of the real thing.
This isn’t too different with the world of triathlon coaching. The methods and technology we use to create our plans — and guide the athletes who use these plans — are proven. We have astounding data available in the results section of our website. Yet there are the nay-sayers who have pointed out that this isn’t a true triathlon approach since we have taken the best protocols for cycling and running and married them. To me I am surprised to hear that the end-user would care; after all wouldn’t you expect the best-in-class guidance and support in your new training plan? There is little to be gained by ignoring the results of those who have trained with power and pace; eventually the compelling arguments will fade in comparison to the chorus of testimonials from those who have reviewed (and tried) our training protocols for themselves.
It’s not easy being out in front of the pack. Folks will undoubtedly try to poke some holes into the new P4′s armor regarding the unique water bottle placement or the importance of the front wheel cut out, etc. But on some level you have to respect the doodes for just keeping their foot on the gas and designing us all, competition included, into the 21st century. It’ll be nice to see that day come around for Endurance Nation and how we have outlined our training protocols.
But then again, maybe we just need a sexy picture and some wind tunnel testing.
Leading (and letting others follow),
Coach P
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